Tuesday, November 13, 2007

Paul Heyman's Latest Project Revealed

Paul Heyman is now set to run a new series online called "The Paul Heyman Hustle." The short 10 minute "webisodes" and one minute mobile episodes will feature Heyman at various New York locations interviewing the stars.

The "Heyman Hustile" is being put together by New York City's HQ Productions, which handles film and new media production in High Definition format. A promotional website for the series project is already online as part of the official website for Fortune Star, which is the Asian distribution and broadband/mobile production arm for Newscorp.

The Fortune Star's website synopsis for series reads:

Paul Heyman is known for being a true innovator. The mastermind behind the "Extreme Wrestling" phenomenon that revolutionized the sports entertainment industry in the late 1990s, "The Mad Scientist" has partnered with the Park Avenue "Hi-Definition" Production House HQ Productions to create brand new content in the form of the very first wireless broadband reality series, entitled "The Heyman Hustle."

The Heyman Hustle™ is poised to spearhead the Wireless Broadband Digital movement and it will be a weekly program customized for the mobile experience and supported by Fortune Star's unparalleled broadband network, ringtones, wallpapers and java games.

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